client Douglas Ballou
project Online presence for Denver Realtor
goal Expand a business card design into brand into website, social media, and other print collateral
Denver’s real estate market has been hot for years, and to stand out from the competition, Doug Ballou contracted me to help expand his single business card design into a complete branding package.
We developed sister websites — one specific to the local neighborhood where he wanted to focus his marketing efforts, and a second general blog website to help build his reputation in Denver as an expert in real estate. Both sites were custom built utilizing WordPress to allow the client to create blog posts and add listings on the fly. Additional designs were created for Facebook and Twitter, and a set of templates for use in email marketing.
From his email signature, to direct mail and online presence, all aspects of his marketing communications were aligned with a singular message — Douglas Ballou, Committed to Your Real Estate Success.